Tech, Healthcare, Me and You

One of my early encounters with technology and healthcare came at a cable industry event. It was the 2009 NCTA Cable Show in Washington, DC, if memory serves, in the early days of DOCSIS 3.0 rollouts. The demo was a live, two-way video with a doctor in Alaska. That iteration of DOCSIS could support some compelling new applications, including the remote delivery of medical service. A decade later...
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The ARRIS Story: Taking Flight

Back in the fall of 2019, a friend from the cable industry approached me with a very big writing project. The mission? Helping two executives tell the story of their company. The friend was Lela Corcoros; the two execs were Bob Stanzione and Dave Potts; and the company was ARRIS. Fast forward to today. Finally, the book is out. Across 18 chapters, we recount the fascinating history of ARRIS,...
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Hitting Targets at IBC

Trade journalists will tell you that covering an industry show can be a nightmare. Attending sessions, making booth appointments, writing a show daily – it’s all enough to drive you batty. Since launching this business in 2010, I have had no need to attend shows as a full-time journalist. On occasion, however, I have agreed to help friends who have that role. I did that in September 2019 at IBC...
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A Tech Writer Can Really Help Out in this Situation

In my past few posts, I’ve written on network virtualization, CBRS and DOCSIS, topics I heard discussed at this year’s SCTE-ISBE Cable-Tech Expo. As a tech writer, that’s just part of what I do. For several years, I’ve also played another role upfront, helping companies that attend Expo convert their accepted abstracts into finished conference papers. The SCTE receives many more proposals...
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Blog Series Wins PRSA Award of Merit

A series of blog articles that JT Consulting helped create won an Award of Merit in the 71st Annual Virginia Public Relations Awards competition. The Richmond Chapter of the Public Relations Society of America (PRSA) hosted the related ceremony. Held at the Jefferson Hotel on May 24, the evening was a sparkling mixture of drinks, dinner, conversation – and awards. Our award resulted from...
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Sales, San Diego and a Hat Tip to Zig Ziglar

Credentialed professionals tend to disdain those in sales. (Having grown up in an academic family, I’m somewhat familiar with this syndrome.) Salespersons often defend their role by talking about how everyone sells something. A lot rides on the terms. I like how one old sales pro defined them. “I have always said that everyone is in sales,” wrote motivational speaker and celebrated sales...
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