Conference Panel Participants: Take Note

Not everyone in a given industry goes to trade shows or industry gatherings. Among those who do, only a subset attend sessions or panel discussions. Fewer still actually participate on those conference panels. If you are among those who serve as panelists or maybe offer PR advice to those who do, read on. Having been a trade journalist myself, I’ve attended many of these sessions. (And still...
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Blog Series Wins PRSA Award of Merit

A series of blog articles that JT Consulting helped create won an Award of Merit in the 71st Annual Virginia Public Relations Awards competition. The Richmond Chapter of the Public Relations Society of America (PRSA) hosted the related ceremony. Held at the Jefferson Hotel on May 24, the evening was a sparkling mixture of drinks, dinner, conversation – and awards. Our award resulted from...
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Pitch to the Press: 8 Tips from RVA TechJam

How to pitch news to the press. That was the topic of a panel on the final day of Tech/Jam week (July 24-28) in Richmond, Virginia. (Venue: the historic Main Street Station.) Moderated by local news anchor Juan Conde, the panel consisted of four practicing journalists. As the former editor of a trade journal, I like hearing from those in the trenches and thought the advice delivered on this...
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